{"id":1505,"date":"2019-03-22T10:54:35","date_gmt":"2019-03-22T10:54:35","guid":{"rendered":"http:\/\/quicksilverhg.com\/thequicksliver\/?p=1505"},"modified":"2019-03-22T10:59:44","modified_gmt":"2019-03-22T10:59:44","slug":"3-22-19-mercury-marketing","status":"publish","type":"post","link":"https:\/\/quicksilverhg.com\/thequicksliver\/3-22-19-mercury-marketing\/","title":{"rendered":"3.22.19 Mercury Marketing"},"content":{"rendered":"\n<p> OMMG! As in, &#8220;Oh My Messenger God!&#8221; <\/p>\n\n\n\n<p>Perhaps you&#8217;ve  already heard. About a celestial body who is hot, fast and magnetic.  He&#8217;s emotional and moody, ranging from -280 to +800 degrees every single  day. And, most importantly, he is erratic, moving oddly about the sky,  tracing an orbit shaped like flower petals. <\/p>\n\n\n\n<p>To the ancients,  this was pretty impressive stuff, so they concluded this guy must be up  to something. The Greeks revered his speed, so to them he became an icon  of athletics. He also moved independently throughout the sky, so they  concluded he must be a messenger. His talent for disappearing and  reappearing meant he must know the paths to the underworld; perhaps he  was guiding souls to the afterlife. From there he became equated with  transitions and boundaries, and became the patron of travelers and  herdsmen. His name may come from the Greek word for &#8220;cairn,&#8221; a rock pile  that lines a trail or denotes a border. That word is Hermes. <\/p>\n\n\n\n<p>The Romans were  much more practical people, so they fashioned Hermes into something more  commercial. His ability to move fast, cross borders, deliver messages  and persuade others meant that he must have a powerful impact on  business. And the Latin word for commerce is &#8220;merx,&#8221; &#8211; which we still  see today in words like &#8220;merchandise&#8221; and the word for the middle of the  work week, Wednesday, which in French is &#8220;mercredi&#8221; and in Spanish is  &#8220;miercoles&#8221; &#8211; so the Romans renamed him Mercury. <\/p>\n\n\n\n<p>And whether  you&#8217;ve heard all this or not, perhaps you&#8217;ve been feeling his effects.  That&#8217;s because throughout the month of March, Mercury the messenger god  has been moving backwards across the sky. And, as the astrologers will  tell you, this retrograde motion results in nothing less than widespread  technological disruption, communication breakdowns, and mass hysteria.  You&#8217;ve probably had misunderstandings, missed connections, and misery.  If you didn&#8217;t back up your computer, you&#8217;re toast. And, if you&#8217;ve signed  any contracts, well, oops. <\/p>\n\n\n\n<p>But hold on, be  patient. There&#8217;s something else the astrologers are telling us. This  isn&#8217;t just a time of misbehavior, it&#8217;s a time of crossing over. The  messenger god has moved from his his rational, commercial self to  something more creative. From left brain to right brain. &#8220;Mercury in  retrograde&#8221; is a time for reflection and taking stock of where you&#8217;ve  been. A time of powerful intuition and figuring out just where you&#8217;d  like to go next. <\/p>\n\n\n\n<p>And on March 28, Mercury will come out of retrograde and get running again. <\/p>\n\n\n\n<p>Yup, the  commercial messenger god, the master of boundaries, is almost done with  his funky dance. Which makes the end of &#8220;Mercury in retrograde,&#8221; the  best time to remake your messages. Creativity and commerce are about to  co-mingle. <\/p>\n\n\n\n<p>It&#8217;s pretty obvious: the universe is screaming at you to launch a new marketing campaigns. <\/p>\n\n\n\n<p>(And to that end, we&#8217;ll also humbly remind you that Mercury also goes by another name&#8230;) <\/p>\n\n\n\n<p>It&#8217;s written in the stars. The time is now. You need an ad agency called quickSilver. <\/p>\n","protected":false},"excerpt":{"rendered":"OMMG! As in, &#8220;Oh My Messenger God!&#8221; Perhaps you&#8217;ve already heard. About a celestial body who is hot, fast and magnetic. He&#8217;s emotional and moody, ranging from -280 to +800 degrees every single day. And, most importantly, he is erratic, moving oddly about the sky, tracing an orbit shaped like&hellip;\n","protected":false},"author":2,"featured_media":1509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[32,566,787,810],"class_list":["post-1505","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-advertising","tag-hermes","tag-marketing","tag-mercury"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/quicksilverhg.com\/thequicksliver\/wp-content\/uploads\/2019\/03\/mercury-1.jpg?fit=316%2C300&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/posts\/1505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/comments?post=1505"}],"version-history":[{"count":2,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/posts\/1505\/revisions"}],"predecessor-version":[{"id":1508,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/posts\/1505\/revisions\/1508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/media\/1509"}],"wp:attachment":[{"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/media?parent=1505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/categories?post=1505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quicksilverhg.com\/thequicksliver\/wp-json\/wp\/v2\/tags?post=1505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}